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EXHIBITOR Magazine
May 2008 — Contents
 
 
DEPARTMENTS

Editorial
Backstage with the New Magicians


Help!
Performance Assessments
International Staffing
I&D Rules of Thumb


Ask Dan
Keeping the Jokes Funny


Ideas That Work
On Target
Plus: The Short Answer, Survival Gear, and more


Exhibiting 101
On the Road Again


Plan B
That's What Friends Are For


New Tools
Check out the industry’s hottest new products

Archive
Holy Concept Car, Batman

design awards
EXHIBITOR Magazine’s 22nd Annual
Exhibit Design Awards
Honoring the world’s best trade show exhibit designs.




Spiral Marketing
The Italian Trade Commission’s exhibit at the 2007 American Institute of Architects National Convention puts a new spin on Italian marble tiles, and comes full circle to win a Gold Award in this year’s competition.




Light Bright
A designer’s passionate lust for light leads to a Gold Award for lighting company Osram spa’s glowing exhibit at LivinLuce, 2007. The resulting 52-by-103-foot space is described by its designer as “emotion with light.”




Over the Rainbow
Forbo Floorcoverings Pty. Ltd. finds a Silver Award at the end of the linoleum-clad rainbow in its whimsical 20-by-40-foot exhibit at the 2007 DesignEX Show in Melbourne, Australia.




In-Yo Face
Kyocera Wireless Corp. adopts the ancient Japanese philosophy of in-yo for its exhibit at the 2007 Cellular Telecommunications and Internet Association Wireless Show — and wins a Silver Award for its intricately balanced design.




Foam and Function
Lauded by judges as “an interesting juxtaposition of materials,” Derse Inc.’s exclusive 20-by-30-foot exhibit at EXHIBITOR2007 piques curiosity and claims a Special Merit Award to boot.




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Resource Directory - The most comprehensive source for trade show and event marketing products and services.
Trade Show History Photo Archive - A collection of images from trade shows of yesteryear.
Illustrated Buyer's Guide - The most widely-read purchasing tool in the industry is now the premier online resource for exhibit products and services.
Exhibiting Tips - Hundreds of exhibiting tips.
Awards Programs - The industry standard for recognizing excellence in trade show and corporate event marketing.
Projects & Business - A database of over $2 million in cutting-edge exhibit designs.