Green Exhibiting
Welcome to the world of Green exhibiting. From articles and news to research and educational sessions, EXHIBITOR offers everything you need to create a more eco-friendly exhibit strategy and stay up to speed on the industry's fastest-growing issue.
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 Ask Mr. Green
We have a mandate to Green our catered events, so we have been trying to use locally grown foods. Is that the best way to go Green?
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 Green Gallery
Check out the industry's hottest eco-friendly exhibit products and services. Visit here
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 Eco-Friendly Ideas
A collection of some clever eco-friendly exhibiting tips and ideas.
Visit here
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Research Report PDF Downloads
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An Inconvenient Booth
The Economic Impact of The Green Movement on the Trade Show Industry
Trend Report No. 1
EXHIBITOR magazine has launched a research effort to compile the industry's most comprehensive body of data on Green exhibiting. Based on extensive surveys, it reflects both the corporate user and industry supplier perspectives.
This study benchmarks the dynamics of the Green trend including interest levels, budget commitment, the impact of corporate Green mandates, barriers to adoption, price sensitivity, financial and competitive implications, and perceived availability of environmentally sensitive exhibit and event solutions.
Executive Summary White Paper (PDF, 17 pages, 400KB)
Full Research Report (PDF, 43 pages, 1MB)
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Online
Articles |
As a Matter of Fact
Learn how a retracted stat made its way to the moon and back without anyone questioning it. |
Underlying Message
Teknion takes home a Gold in EXHIBITOR magazine's 22nd annual Exhibit Design Awards for a booth made from sustainable materials. |
Write On
Dell takes home a Special Merit award for an eco-friendly exhibit in EXHIBITOR magazine's 22nd annual Exhibit Design Awards competition. |
HP's Lean, Green Exhibit Machine
To clean up its act for the 2008 International Consumer Electronics Show, Hewlett-Packard Co. redesigns its exhibit – and leaves competitors Green with envy. |
Sky-High Design
To fire up media attention, upscale outdoor-grill manufacturer Fuego North America LLC created a booth with lots of atmosphere – literally. |
Do Green Exhibits Need Certification?
What, exactly, is a Green exhibit – and more importantly, how do you know for sure? EXHIBITOR founder Lee Knight explores the yet-to-be-conquered world of Green exhibit certification. |
Going Green
What are some simple first steps I can take to create a more environmentally-friendly exhibit strategy without trying to overhaul corporate policy? |
The Big Green Ball
For both suppliers and exhibitors, confusion surrounding Green exhibiting is understandable – as all new ideas require some mental adjustments. But according to EXHIBITOR founder Lee Knight, the ball is in the suppliers' court. |
Eco-Babble
Test your knowledge of Green terminology with this eco-speak quiz. |
Four Solutions, One Problem: Going Greener
Four companies, from a multinational media giant to a luxury auto brand, prove that creative blends of Green efforts add up to sustainable reductions of their events' environmental impact. |
An Inconvenient Booth
Welcome to the new world of Green exhibiting - and for many of you - the future. |
Skiing Green
Inspired by home-building trends combining modularity with earth-smart materials, Spyder Active Sports Inc. creates a Green booth that saves it a lot of green. |
Getting to Green
Green exhibiting. Whatever your position on the subject, corporate America is Greening up, and you're likely to be affected by it. |
Consider the Resource
Herman Miller gets a Gold Award in EXHIBITOR magazine's 21st annual Exhibit Design Awards with an eco-friendly exhibit. |
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Green News from ENN - The EXHIBITOR News Network
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Bowman Design Group Creates 'Ocean on the Edge' Exhibit at the Aquarium of the Pacific
11/14/2008 - ENN Company News, Green News
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Germany Setting the Standard for Green Meetings
11/14/2008 - ENN Show News, Green News
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Exhibitgroup/Giltspur's 'The Greening of the Exhibit Industry' Webinar Dispels Green Myths
10/17/2008 - ENN Company News, Green News
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Atlantic City CVA Highlights its Green Initiatives Online
10/17/2008 - ENN Company News, Green News
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Blue Hive Announces 'Green Bee Initiative'
10/17/2008 - ENN Company News, Green News, Event News
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Freeman’s Exhibit Transportation Service Certified by EPA SmartWay Transport Partner Program
10/17/2008 - ENN Company News, Green News
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CIC and ASTM Develop New Standards for Green Meetings
10/7/2008 - ENN Company News, Green News
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Metropolitan Pavilion Takes Steps Toward Sustainability
10/7/2008 - ENN Company News, Green News
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Experient Builds Event Greening into Standard Practice
10/7/2008 - ENN Company News, Green News
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Trade Show Emporium Announces Green Exhibiting Options and Exhibit Recycling Program
10/4/2008 - ENN Company News, Green News
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Green Destination Web Site Launched by Meeting Strategies Worldwide
10/2/2008 - ENN Green News, Event News
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Greenspace Launched as Creator of Environmentally Sustainable Exhibits
9/25/2008 - ENN Company News, Green News
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EA Logistics Delivers Green Show Freight
9/25/2008 - ENN Company News, Green News
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Cappa & Graham Receives International Green Certification
9/25/2008 - ENN Company News, Green News, Event News
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Richelieu Decorative Hardware Contributes Towards Satisfying LEED Recycled Content Credits
9/18/2008 - ENN Company News, Green News
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Red Exhibits Announces New Environmentally Friendly Bamboo Banner Stands
9/18/2008 - ENN Company News, Green News, Industry Press
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All Weather Products Launches New 'Go Green' Line of Recyclable Substrates
9/11/2008 - ENN Company News, Green News, Industry Press
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Tom Bowman of Bowman Design Group Offers Green Advice as Featured Columnist 'Mr. Green'
8/26/2008 - ENN Company News, Green News
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Hargrove's Green Initiatives Lead to Contract with GreenSummit 2008
8/26/2008 - ENN Company News, Green News
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Denver Metro CVB Launches Online Carbon Calculator for Visitors and Event Planners
8/21/2008 - ENN Company News, Green News, Event News
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Metropolitan Pavilion Starts Program to Offset Carbon Footprint for Events at its Venues
8/21/2008 - ENN Company News, Green News, Event News
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EXHIBITOR Magazine Releases Comprehensive Resource for Eco-Conscious Exhibitors
8/11/2008 - ENN Green News, EXHIBITOR News
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Green Events Source Adds The Glacier to Sustainable Exhibiting Product Line
8/10/2008 - ENN Green News, Industry Press
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Rebagz Introduces Eco-Chic Recycled Handbag Line for Premium Promotions and Incentives
8/7/2008 - ENN Green News, Event News, Industry Press
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PR News Launches Going Green Guidebook
8/7/2008 - ENN Green News, Event News, Industry Press
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First Annual Green Hospitality Certification Awards Program Debuts on Earth Day
8/5/2008 - ENN Company News, Green News
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IAEE Joins with Virtual Marketing Partners to Deliver Eco-Friendly Digital Registration Brochure for Expo! Expo!
7/20/2008 - ENN Company News, Show News, Green News, Event News
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Jeff Baker of Image 4 Earns Green Advantage Certification
7/20/2008 - ENN Company News, People News, Green News
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Phoenix Convention Center is Awarded LEED Green Building Status
6/26/2008 - ENN Company News, Green News
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Champion Chosen as Official Contractor and Green Partner for National Recycling Coalition Annual Congress & Expo
6/26/2008 - ENN Company News, Green News
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Hargrove Announces Shift to Recyclable, Biodegradable, Non-Toxic Materials
6/26/2008 - ENN Company News, Green News
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Pinnacle Exhibits Focuses its Sustainability Efforts
6/26/2008 - ENN Company News, Green News
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InVision Communications Sponsors Anniversary Celebration for CCHS Green Business Program
6/26/2008 - ENN Company News, Green News
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Freeman Updates its Green Summary of Environmental Initiatives
6/26/2008 - ENN Company News, Green News
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Nexxus Lighting Becomes Energy Star Partner
6/19/2008 - ENN Company News, Green News
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Atlantic City Convention Center to Install the Largest Single Roof-Mounted Solar Array in the United States
6/19/2008 - ENN Company News, Green News
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Additional
Resources
Products/Services:
Green Exhibits and Services
EXHIBITOR2009 Seminars:
Advanced Learning Session: Senior Roundtable: Replenish, Recycle, Reuse...Everyone is "Going Green"
Advanced Learning Session: Senior Roundtable: The Reality of Going Green
Don’t Let Green Make You See Red
Green Before Green was Mainstream
Green Your Trade Show Program in 365 Days
Profile In Excellence: Hewlett-Packard Co: Green Trade Shows
Ready to Commit? The Surprising Truth Behind Truly Green Conferences
The Greening of the Exhibit Industry – Part II
The Right Way to Implement a Green Exhibit Program
The Ten Things I Wish I Knew BEFORE I Went Green!
What EXHIBITOR readers say about Green exhibiting:
"Green issues and our industry's ability to deliver them is certainly a must for the future - we produce so much waste currently - it can only do good for our profession and ourselves."
"The biggest flaw in sustainable design in our industry, in my opinion, is managing expectation. There [are] options, sometimes they are not what the client has in mind. If they were better educated as to the viable options you might start changing hearts and minds in this industry."
"As "green" becomes more prevalent in marketing, it's imperative that our industry set standards that define this term...our industry has huge potential for improvement, particularly in the amount of waste generated at trade shows and events."
"I just read your article on green exhibiting and it piqued my interest in this concept. We are really just starting to think about this, but there are other green initiatives within our company, and this might be a good area to add."
"A lot of exhibiting companies seem to be doing more of a behind the scenes movement towards green by manufacturing lighter weight displays and instituting good green practices within their company, but not offering true green solutions in their exhibit materials. It would be great to have an innovative selection of green display materials..."
"Green is great on paper, but unless its cost, durability and flexibility is comparable or better than the traditional materials, it's harder to justify going green. However, the exhibit industry is one area that can make significant progress with green materials b/c of the flexibility afforded designers, the visual/physical impact exhibits and trade shows have and the huge amount of materials the industry creates and consumes."
"I am personally very aware of the green movement and am committed to doing more in my life to respond to it. However, before receiving the invite for this survey, I am sad to say that I was not even aware of green exhibit options...In fact, none of my suppliers have communicated about green exhibiting to me, but you can be sure that I will now be asking each and every one of them about their green practices. Thanks for doing your part to raise awareness."
"I hope the trend toward "green" will develop into an actual national commitment to developing "green" solutions and not just influence companies to appear to do so because it is trendy and might increase profits..."
"The amount of waste on show floor during install and dismantle is very alarming. I think the green initiative in trade shows needs to include show mangement along with the venue/facilites coordinators."
"...we are not looking to use "green" options as a marketing or PR tool. We simply feel its our moral and ethical obligation to utilize solutions that have the least enviromental impact as possible. That said, business is business, I cannot as the leader of our conferencing and exhibiting programs, sacrifice our cost effectiveness or performance to find "greener" options...But given two products one that is more enviromentally sound than the other and priced relatively similar (+/- 10%) I would choose the "greener" option six days a week and twice on sundays."
"I am also looking for more solutions than just a recyclable booth. I see so much waste at conferences, I would like to find solutions in shipping and logistics..."
"Unfortunately, I do not know all the green options available and haven't seen them promoted enough."
"The first I had heard about the "Green" movement was at Chicago FastTrak."
"I have never had green exhibit products offered to me or discussed at work. I have no idea what's out there in the marketplace."
"The green industry is not well defined in our sector of the exhibition business. I really can't think of one green solution that I have been exposed to."
"Thank you for taking the time to gather this information, I think it will be a very valuable tool to push our company to consider more "green" alternatives."
"We are just starting to look at Exhibiting Green. My knowledge base is limited at this time, however our company is in the initial stages of getting greener itself, therefore all departments will need to do their part."
"Our Company has committed to transform all existing products to Green content by the end of 2008. It is imperative that our exhibits be "green" also for authenticity sake, not to mention the "rightness" of it. If we can, why wouldn't we?"
EXHIBITOR would love to hear your opinions or comments on Green Exhibiting.
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